Addressing Customer Engagement
From the Foundation Up
The CMO Council, in partnership with RedPoint Global, surveyed more than 250 global marketing leaders. This report explores the findings to better understand where and how marketers are advancing their data-driven engagement agendas and how foundational elements, such as data strategies, technologies and platforms that power engagement, are either aiding or distracting from the goals at hand.
To learn more, download this research report today.